If you have ever encountered a slow website, you understand why speed is so important. In fact, as a local Dallas SEO company speed is one of the first metrics we look at when auditing a website.
How fast your website loads can separate success and failure. In fact, for, faster loading websites are a must.
Other factors that come with a fast loading website are the following:
- Higher Conversion Rates
- Lower Bounce Rates
- Longer Visitor Durations
- Better Overall User Experience
- Increased SEO rankings
As you can see, it is in your company’s best interest to ensure your website is optimized for fast loading.
In this article, you will learn about the top 5 free website speed test tools of 2019. Utilizing these tools will help you analyze the performance of your site and optimize the speed of your website by taking corrective measures.
It is vital that you understand that most users of the internet will only tolerate a slow loading website an average amount of time of 2 seconds.
Therefore, it is crucial that your site be fast loading and reliable.
WHAT IS WEBSITE PAGE SPEED?
How fast the page content on your website loads is what page speed determines.
Most refer to this as the page load time-meaning the total time it takes for the page content to load. Regardless of how you measure the page speed, having a faster speed of your page load is in your best interest.
According to Google, pages that load faster, the better it will be in search results and will also convert better.
Therefore, you should focus on how fast your page speed is if you hope to make your venture online as profitable as possible.
The following are websites you can use to check the speed of your website.
1. Google PageSpeed Insights
What PageSpeed Insights does is gathers your site twice. The first time as a desktop user then the next time as a mobile user. Next, it grades the performance of your website based on a performance metrics system.
Your aim should be at least a score of 85 or higher on both versions of the test. However, it is vital to remember that this is a test of what Google thinks. Due to this, some people will not be a huge supporter of the test.
The reason for the lack of support is the fact that PageSight Insights do not grade websites based on speed and prioritizes performance over the user experience.
2. Pingdom Website Speed
The Pingdom Website Speed Test is the leader in site speed test available. It is easy to understand, simple to use and offers the actionable information that you can utilize to improve the performance of your website.
The test utilizes a Google Chrome browser to load your site to duplicate what a user would experience when he or she loads the website. With the test, you will get a detailed chart of many snapshots that you can see where the issues are with your site and its load speed.
With Pingdom, you will also receive recommendations that you may want to execute to speed your pages up. The results while are in great details, come in a format that offers actionable suggestions. For this reason, Pingdom is a long-time favorite of webmasters for website performance optimization.
Yslow is a tool that analyzes a site and then compares it to Yahoo’s rules for websites high-performance. You then will receive a checklist of recommendations for ways to improve your site’s performance. The cynical part to this is that Yslow does not actually measure the load speed of a page.
Instead, consider Yslow as the same type of tool as Google PageSpeed Insights. That means it measures how good your site optimization is for delivery. There are different strategies for using Yslow. However, the two simple ways are the following:
Run the GTMetrix test then select the Yslow option from the results dashboard
Install the extension from your Chrome Browser and run the test from there
GTMetrix includes Yslow and Google PageSpeed Insights and provides the results of the three tests in your dashboard through GTMetrix.
If you do not sign up for an account, the speed test will run from Canada. However, by signing up for the free account, you will get seven alternative testing locations with the ability to test the website using numerous browsers.
You will also have more options for regulated connections speeds to estimate what the performance of an actual user would experience.
5. WebPage Test.org
AOL is the original developer of WebpageTest.org then Google took over in conjunction with several additional partners, including WordPress. The platform is an open-source website platform that any can view the code on GitHub.
You can download it and host your own example of the testing platform. WebpageTest. Org test a websites load speed by using actual customer connections speeds. The results display how your website will perform for a user by way of average connection speed.
Due to this, you should expect your website to test a couple of ticks slower at WebPageTest.org than at GTMetrix or Pingdom. The results represent the real world performance instead of the ideal environment you get with the first two tests.
Conclusion: Internet speed testing tools
As you can see, there are numerous website performance tools. The five listed above are just the tip of the iceberg. Each platform comes with their own unique features that you will want to find the ones that work best for your website.
The important thing is that you use at least one-speed test to keep your site running fast and high-quality. If the top 5 free website speed test tools of 2019 listed above work for you then you are ready to make the improvements you need. If not, do your homework to find the one you feel works best for your site.