Pay-Per-Click (PPC) marketing strategy enables your company to reach more buying customers with keyword marketing campaigns for the geographical region of your choice throughout the world. Dallas Website Design will create, manage, and report to you, the results of your PPC efforts while your company continues to do what it does best, make money.
Pay Per Click Marketing
Reach the right audience, at the right time, on the right platform through a paid media marketing strategy.
WOULD YOU LIKE TO SEE YOUR WEBSITE ON THE FIRST PAGE ON A GOOGLE SEARCH IN LESS THAN ONE HOUR?
WHAT IS PAY PER CLICK?
Pay-per-click (PPC) is a paid search marketing technique used for gaining traffic for a website by buying ads on various search engines.
Dallas Website Design offers the following Pay-Per-Click services:
- Pay-Per-Click Tune up
- Pay-Per-Click set-up
- Pay-Per-Click Management
While we provide:
- Ability to set your budget
- Low start-up cost
- Simple ways to track your users
- Instant results
Most search engines have designated areas on the web pages just for advertisements. If you use Google, then you probably notice a few listing at the top of your search results page that has a subtle background as well as listing to the right of the page.
Such areas are for companies that pay for specific phrases and keywords. For instance, if Dallas Website Design wanted to appear at the top of the first page for the keywords, “Top five web design companies,” we would bid against other businesses for those high-impact spots.
PPC or Pay-Per-Click strategy is a little different that other advertising strategies. With PPC, the only time you pay is when someone clicks on the ad and gets redirected to your site. The amount you pay-per-click depends on the number other companies are willing to pay for the same keywords or phrases.
Typically, with a silent auction held by the search engine, the company with the highest bid will usually show first. However, other factors, such as relevance and ad quality are also determining factors. But, a business that is willing to spend the most will usually have great content and relevance.
WHY SHOULD YOU INVEST IN PAY-PER-CLICK ADVERTISING?
With PPC, there are more than just one benefit of using this strategy for advertisement. The most important one to know is that the playing field is equal and you can score by out ranking competition with targeted keyword phrases,
Other PPC marketing benefits are:
Low start-up investment:
You set your daily budget so that you control how much you spend on this method of advertising. When your fixed budget expires, your advertisement will no longer remain on the page.
Most search engines have easy to maneuver set-up procedures so that your ad will appear in less than one hour.
Local and National exposure
Every business has different areas they want to target with their marketing plans. By using PPC, you can choose what geographical area you want your advertisement to appear.
Targeted keyword phrases
As long as it pertains to your website content, pay-per-click advertising lets you choose any keyword phrasing. This step broadens your visibility which is typically hard to achieve through organic SEO.
WHY SHOULD YOU CHOOSE DALLAS WEBSITE DESIGN FOR YOUR PPC MANAGEMENT?
Dallas Website Design understands that to continue being successful, a business must be willing to move forward and not lay stagnant while eating the dust of their competitors. One thing is for certain; no one will use your service or buy your product if they aren’t aware of your existence.
Our team of experienced marketing professionals will get the most return on your investments by hitting your choice of target markets through marketing campaigns. At Dallas Website Design, we understand that pay-per-click end-result is to generate sales, not just clicks.
Other management companies may simply target maximizing clicks based on the amount of your budget. Dallas Website Design extensively focuses on your ROI. By utilizing this strategy, affordable and professional PPC management is possible. Using this route increases sales conversions while allowing your budget to stretch.